Brief
Increase perceived value for visitors of Singapore Zoo
Solution
Our collaboration with Singapore Zoo brought 16 different species of dinosaur back to life at its Zoorassic Park exhibit. Visitors could scan signs throughout the zoo to interact with the dinosaurs in AR and then pose for photos with them. Other fun and educational content included fact files and various mini games.
Results
Visitors interacted with the experience an average of 8.8 times.
