About Us

About Us

About Us

Blippar is a leading technology content company specialising in Augmented Reality (AR)

ABOUT BLIPPAR

CREATE WITH US

Blippar is a leading technology content company specialising in Augmented Reality, with the vision to make AR accessible for all. Our SaaS tools and in-house Studio team empower everyone – from bedroom developers to advanced creatives and brands, studios and system integrators – to create, experience and share AR that is accessible from anywhere in this world.

Founded in 2011, Blippar has created many world firsts in spatial computing and offers features including SLAM, Marker Recognition and OCR, which triggers experiences by identifying text in images, that are limited elsewhere in the market. Under CEO Preet Prasannan’s streamlined and focused approach, Blippar continues to be a pioneering force in the AR sphere, working at the forefront of innovation and creativity.

World-leading brands trust Blippar to deliver engaging and effective technology at the cutting edge of AR design. Our Studio crafts award-winning experiences covering a wide range of industries from eCommerce, marketing and advertising to tourism and educational experiences. Blippar clients include Google, PepsiCo, Rockstar Energy, OnePlus, Hulu, General Mills and P&G. Our AR experiences seamlessly bridge the physical and digital worlds, enabling deeper customer engagement, increased footfall and sales. We empower clients to realise their visions and achieve specific business needs.

Our SaaS tools, from the AR configurator BlippBuilder to powerful WebAR SDK, place the potential of AR in the hands of everyone. We aim to enable as many creatives as possible to utilise and enjoy AR design. Our expert team continually develop our programmes, introducing and integrating the latest technologies into our platforms – bringing you closer to a more engaging, 3D and interactive internet.

Whatever your vision, we can make it a reality. Start your AR journey with us today.

We've helped brands and creatives deliver value with AR since 2011

20k+
CAMPAIGNS DELIVERED
26
AWARD WINNERS
50k+
CREATORS ON OUR PLATFORM
50k+
WORLD FIRST ACTIVATIONS

OUR INVESTORS

Candy Ventures

Candy Ventures is a multi-stage investment firm, which focuses on backing transformational products for people and businesses, including augmented reality.

Chroma Ventures

Chroma Ventures is a broad-spectrum investment arm of 4J Studios, which backs companies developing and deploying innovative technology and data-led businesses.

West Coast Capital

West Coast Capital is the investment arm of the Hunter family, run and managed by a seasoned team of entrepreneurs and investors.

Globalive

Globalive's diversified portfolio includes investments in sectors spanning telecommunications and tech, to media, real estate and financial services.

WORK WITH US

GET IN TOUCH

Are you ready to transform your business into an AR brand? Then reach out to us with the link below and we'll be in touch to chat about our great product offerings or even custom solutions and pricings that fit your business needs.

CONTACT US

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Blippar News

Blippar partners with Arabian Business Machines.

10/04/24

Blippar partners with Arabian Business Machines bringing world-class AR technology to the Saudi Arabian market.

Blippar and Snickers bring AR Super Bowl experience to the Apple Vision Pro

07/02/24

Blippar partners with Snickers to create and launch a world first brand activation available on the Apple Vision Pro.

Actions and Events - now available within Blippbuilder

26/10/23

Craft interactive, immersive, and highly engaging AR experiences all without the need for any coding knowledge.

Face tracking now available by using the Blippar WebAR SDK

13/10/23

Blippar is excited to announce that Face Tracking is now available within our WebAR SDK.

How AR gamification marketing can capture customer attention

09/01/23

Gamification marketing is an interactive way to boost your customer engagement, conversion, and loyalty. Discover how it works.

Blippar pushes the boundaries of no-code AR creation, enabling compatibility with leading AR glasses

15/12/22

AR content created using Blippbuilder can now be experienced through AR headsets

Blippar promotes its Chief Technology Officer to CEO

14/12/22

Blippar today names Chief Technology Officer Preet Prasannan as its new CEO

Just launched: new Documentation Portal

08/12/22

Providing the support you need to create and develop AR experiences

Combining AI & Blippbuilder to create Metaverse experiences

22/11/22

Learn how AI content can be used inside Blippbuilder to build immersive experiences at scale.

Augmented Reality Is the New Frontier — Time to Get Serious about Standards

17/11/22

Augmented brings magic to content, but it often lacks in practicality. There are too few recognized standards, few common formats, and too little interoperability between platforms.