Brief
Educate and engage parents and children using immersive sports content.
Solution
Using our augmented reality SDK, Milo, a Nestle brand, created their own AR app called Milo Champions. Kids can use the app to unlock exclusive content from Milo’s packs of hot chocolate, presented by famous sports stars in AR. New episodes are released every two weeks to encourage repeat engagement and purchase. Kids can also learn about different sports, nutrition, unheard sporting stories, and enter to win sports tickets.
Results
66% retention rate between episodes
