Nesquik

Brief

Create entertaining and educational content for kids, boost brand engagement and drive repeat purchase.

Solution

We worked with Nesquik to transform ordinary kitchens into a deep sea haven. By incorporating tactile and digital play the kids are offered an interactive breakfast experience to spark imagination. A range of 3D sea creatures need to be constructed from different Nesquik cereal boxes in order to experience a variety of engaging and educational underwater missions.

Results

20% of users purchased another cereal box.

Location

  • EMEA
  • LATAM

AR launched from