13/05/2026The biggest friction point in augmented reality has never been technology. It's been the app store. For most of the…
27/04/2026Augmented reality has its own vocabulary. In this article, we explain the core WebAR and AR terms you'll encounter in…
23/04/2026Choosing the right WebAR platform is one of the most important technical decisions an agency can make. In this article,…
22/04/2026Your packaging is in front of your customer for thirty seconds, two minutes, or sometimes years. This article looks at…
09/04/2026If you've been tasked with exploring augmented reality for your brand, one of the first questions you'll ask is: how…
25/03/2026If you are comparing Blippar vs 8th Wall, you are likely navigating a significant shift in the WebAR landscape. For years,…
25/02/2026If you are comparing Blippar vs Zappar, you are likely navigating a major turning point in the industry. For years, the…
09/02/2026Following Niantic’s announcement that 8th Wall is winding down, many creators and agencies are not only considering which AR partner…
05/02/2026In 2026, Augmented Reality (AR) advertising has moved beyond the "wow factor" of experimental activations to become a high-performance, mainstream…
01/05/2025Blippar showcased the learning power augmented reality provides within education at Bett 2025 - London.